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Pam Myrick

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Experience
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Education
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Wall Street Journal - Multicultural Marketing

Wall Street Journal - Multicultural Marketing

May 11, 2021

CMO, Michael Guth, featured

Black Enterprise - It Takes a Community

Black Enterprise - It Takes a Community

May 11, 2021

Connecting Communities Webinar ft. Magic Johnson

Connecting Communities Webinar ft. Magic Johnson

The Connecting Communities campaign virtual event - The Power of Community: Creating strong connections to build your business. Event featured Earvin “Magic” Johnson, NBA Hall of Famer; Nely Galán, a former Entertainment President at Telemundo; and Daniel Lubetzky, Founder and Executive Chairman of KIND Snacks. Responsible for event management/coordination, talent management, scripting, associated thought-leadership content, promotion. Event viewed by over 1,500 attendees.

Mario Lopez Promo Video - Connecting Communities

Mario Lopez Promo Video - Connecting Communities

Promotional video for virtual webinar; responsible for scripting and talent coordination

Press Release - Connecting Communities

Press Release - Connecting Communities

May 6, 2021

IAB Newfronts Presentation

IAB Newfronts Presentation

CMO, Michael Guth, featured with MAGNA Global; responsible for presentation production, scripting, and event coordination

Adobe Blog - In-House Agency, Kernel, Reimagines Branding

Adobe Blog - In-House Agency, Kernel, Reimagines Branding

Earned content partnership with Adobe; Spectrum Reach/Kernel as case-study.

Virtual Webinar - AdWeek: Marketing in a Multicultural America

Virtual Webinar - AdWeek: Marketing in a Multicultural America

Virtual webinar viewed by 1,500 members of the AdWeek (media agency) community

Marketing Speaker Series ft. Bethany Frankel

Marketing Speaker Series ft. Bethany Frankel

Highlights from part 2 of 3, our own series of webinars featuring celebrity entrepreneurs; responsible for scripting, branding, talent management; associated thought-leadership content

Marketing Speaker Series ft. Daymond John

Marketing Speaker Series ft. Daymond John

Highlights from part 1 of 3, our own series of webinars featuring celebrity entrepreneurs; responsible for scripting, branding, talent management; associated thought-leadership content

Media Village - Multiscreen

Media Village - Multiscreen

Paid content partnership

Industry Award - AdTech 2020

Industry Award - AdTech 2020

Submission selected as winner for Best Audience-Based Buying Platform

Press Release - Rebuild My Town

Press Release - Rebuild My Town

November 11, 2020

Additional press pick-up here

Press Release - On Addressability Partnership

Press Release - On Addressability Partnership

Additional press pick-up here

Media Village - We Fan Together

Media Village - We Fan Together

Paid content sponsorship

Press Release On Addressability Announcement

Press Release On Addressability Announcement

Press Release - Partner Program

Press Release - Partner Program

May 20, 2020

Press Release - Waymark Free Video

Press Release - Waymark Free Video

May 8, 2020

Additional media pickup here

Press Release - CMO

Press Release - CMO

April 23, 2020

Enterprise Sales Walkthrough Video

Enterprise Sales Walkthrough Video

June 2019 - Video created to provide enterprise direction and context on using the newest summertime sales initiative presentation. All content (script and PowerPoint) developed by Pamela Myrick

AudienceTrak Ads Everywhere Reporting Announcement

AudienceTrak Ads Everywhere Reporting Announcement

May 2019 - Email announcement written on behalf of leadership and sent to sales teams in all markets

Ads Everywhere Sizzle Video

Ads Everywhere Sizzle Video

Aug 2018 - Content and script written in collaboration with Creative to provide sellers with shareable client-facing content

Industry Conference Presentation

Industry Conference Presentation

May 2019 - presentation created for an industry event that showcases thought-leadership; worked collaboratively with leadership and Creative to create a compelling narrative with research and visualizations that clearly represent the data

OTT & TV Whitepaper

OTT & TV Whitepaper

March 2019 - Collaborative thought-leadership showcases industry research in a narrative format

$50M Revenue Milestone

$50M Revenue Milestone

Sept. 2018 - Leadership announcement for weekly enterprise newsletter, The Pulse

Leadership Announcement for New Training Resource

Leadership Announcement for New Training Resource

Nov 2018 - Enterprise email written on behalf of leadership which announces a new training initiative for OTT video

Product Model Pitch Video Release

Product Model Pitch Video Release

Sept 2019 - Written feature in weekly enterprise newsletter, The Pulse, that references a new sales resource - a model pitch video for the Ads Everywhere product.

Apple TV Enterprise Announcement

Apple TV Enterprise Announcement

Jan 2019 - Article written for enterprise newsletter, The Pulse, to announce Spectrum’s partnership with Apple. Worked with Charter Communications (corporate) to develop copy based on press release

Ads Everywhere Competitive Resources Available

Ads Everywhere Competitive Resources Available

June 2018 - Enterprise email announcing the availability of new competitive resources and teasing product enhancements coming soon

Leadership Announcement for new Product Marketing Homepage

Leadership Announcement for new Product Marketing Homepage

Feb 2019 - Leadership announcement written for enterprise newsletter, The Pulse, to inform sellers of the launch of a new homepage for the Product Marketing team

New Product Trial Announcement

New Product Trial Announcement

July 2018 - Written for weekly enterprise newsletter, The Pulse, to announce the start of trial launch of a new product, Addressable TV

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Wall Street Journal - Multicultural Marketing
Black Enterprise - It Takes a Community
Connecting Communities Webinar ft. Magic Johnson
Mario Lopez Promo Video - Connecting Communities
Press Release - Connecting Communities
IAB Newfronts Presentation
Adobe Blog - In-House Agency, Kernel, Reimagines Branding
Virtual Webinar - AdWeek: Marketing in a Multicultural America
Marketing Speaker Series ft. Bethany Frankel
Marketing Speaker Series ft. Daymond John
Media Village - Multiscreen
Industry Award - AdTech 2020
Press Release - Rebuild My Town
Press Release - On Addressability Partnership
Media Village - We Fan Together
Press Release On Addressability Announcement
Press Release - Partner Program
Press Release - Waymark Free Video
Press Release - CMO
Enterprise Sales Walkthrough Video
AudienceTrak Ads Everywhere Reporting Announcement
Ads Everywhere Sizzle Video
Industry Conference Presentation
OTT & TV Whitepaper
$50M Revenue Milestone
Leadership Announcement for New Training Resource
Product Model Pitch Video Release
Apple TV Enterprise Announcement
Ads Everywhere Competitive Resources Available
Leadership Announcement for new Product Marketing Homepage
New Product Trial Announcement
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